The ideal candidate will be a highly analytical individual with a proven track record in managing advertising campaigns across various platforms. You will be responsible for optimizing campaigns to achieve key performance indicators (KPIs) and drive ROI for our brand.

Responsibilities:

• Develop, implement, and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram, Tiktok, E-Commerce, etc.
• Analyze, develop and improve customer journey through out every touch points.
• Conduct thorough keyword and audience research to inform campaign strategy.
• Analyze and interpret campaign performance data to extract actionable insights and recommendations.
• Monitor, track, and report on KPIs, ensuring campaigns meet or exceed performance goals.
• Continuously optimize campaigns to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
• Collaborate with creative and content teams to develop compelling ad creatives that resonate with target audiences.
• Stay up-to-date with industry trends, emerging technologies, and best practices in digital advertising.
• Provide regular updates and reports, communicating performance and recommended optimizations.
• Collaborate with cross-functional teams to align advertising efforts with broader marketing strategies